Hot Topics: Bold Thoughts for a New America series
What's Going on Out There? Mega-Trends in Higher Education and Enrollment Management
June 14, 2013
7:30 a.m. to 10:00 a.m
Registration and continental breakfast beginning at 7:30 a.m.
Blake Student Commons
FREE and open to the public!
Long the gateway to the American Dream, higher education is an industry facing problems that are undermining its very foundation: namely access, cost and quality. How do colleges and universities adjust to these pressures while coping with shifting student demographics, rapid technological change, and an increasingly questioning public? Kevin Crockett, CEO and president of Noel Levitz, a leading worldwide educational consulting firm, will provide information and strategies on topics ranging from data-informed strategic enrollment planning systems to pricing to what students need AND expect. Higher education is changing. Kevin Crockett will help you be prepared.
ABOUT KEVIN CROCKETT
Kevin Crockett is president and CEO of Noel-Levitz. He consults directly with campuses on strategy development for admissions, marketing, recruitment, and student financial aid. He also develops and executes the Noel-Levitz business strategy. Before becoming president, Mr. Crockett directed the firm’s consulting services division, overseeing more than 60 full- and part-time consultants.
An experienced enrollment manager, Mr. Crockett has served over 200 institutions such as Lynchburg College (VA), North Park University (IL), Messiah College (PA), Aquinas College (MI), Niagara University (NY), Juniata College (PA). He has also led System-level projects for the Louisiana Board of Regents, the Oklahoma State Regents for Higher Education, and the Mississippi Institutions of Higher Learning. His consultations include:
- Baylor University (TX)—raised average SAT scores by 36 points and increased net revenue while maintaining its discount rate.
- Chapman University (CA)—increased freshman enrollment from 392 to 825 over an eight-year period, including significant gains in out-of-state enrollment.
- Carroll College (MT)—implemented a campuswide retention program that promotes student success by having faculty take a more active role in increasing retention.
- Transylvania University (KY)—achieved record enrollments and shaping goals while also decreasing the tuition discount rate by 10 percentage points.
Previous campus experience
Prior to joining Noel-Levitz, Mr. Crockett served as dean of admissions and enrollment management at Cornell College (IA), where he enrolled the three largest consecutive entering classes in school history—culminating in record opening enrollment.
Awards and education
A frequent speaker on enrollment management topics at higher education conferences, Mr. Crockett received the CASE “Heavy Hitter” designation for outstanding workshop presenters. He holds an M.A. in higher education administration from the University of Iowa with concentrations in policy analysis and leadership studies.
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