Hot Topic in Healthcare Design & Accessibility: Creating Inclusive Experiences for Everyone

Accessibility is more than a compliance requirement—it's a fundamental part of effective communication and great design. In this informative session, participants will explore why accessibility matters, how it impacts user experience, and the role designers, marketers, and organizations play in creating inclusive content.

The presentation will cover key accessibility standards and compliance guidelines, best practices for incorporating accessibility into new projects, and practical ways to evaluate existing materials for accessibility barriers.

Attendees will leave with actionable tools and insights to help ensure their communications are accessible, welcoming, and effective for all audiences.

Guest Speaker: Elisa Watson

Elisa Watson has more than 20 years of experience as a Creative Director and Graphic Designer. Her well-balanced designs spark interest and produce results. From the smallest projects to large-scale campaigns at creative agencies, nonprofit organizations, and healthcare systems, she has successfully led and executed a wide variety of design initiatives.

Her work has earned numerous awards, including recognition from: American Marketing Association (AMA), Graphic Design USA (GDUSA), Print Quality Awards, Public Relations Society of America (PRSA), American In-House Design Awards, and many others.

This event is part of the three-part Design for Healthcare series, Design Rx: The Power of Visual Communication in Healthcare, which explores the critical role design plays in effective healthcare communication. Each session focuses on a unique aspect of design in healthcare settings, providing practical strategies and insights that professionals can apply immediately. Participants are welcome to attend a single session or the entire series.

Missed the first two sessions? Check out the recordings below.

Why Design Matters in Healthcare

Graphic Design for Non-Designers in Healthcare: Master the Basics of Effective Visual Communication