CMS 310 — Writing for the Media
This course provides students with an overview of the writing process involved in the creation of content for both traditional and ‘new’ media. Students will learn the stylistic differences inherent in the construction of news stories, ad copy, marketing pieces, etc. Concurrently, they will analyze specific target audiences in order to achieve clearly formulated rhetorical objectives. Through lecture, discussion, and projects, students will gain an understanding of the varied contexts within traditional media, such as TV, radio, newspapers, and magazines, along with the changing trends found in newer forms of media, such as e-zines, blogs, and podcasts. Social media such as My Space and Facebook will also be included.
Requirements and Prerequisites