CIM 633 — Strategies for Internet Commerce
Communications and Information Management
This course provides students with a background in the theory and practice of doing business over the Internet and World Wide Web. Topics include an introduction to electronic commerce technologies and the elements of its infrastructure, electronic commerce security issues, and electronic payment systems. Business strategies are addressed, including: branding, technology-enabled relationship management, purchasing, electronic data interchange, supply-chain management, auction sites, virtual communities, and Web portals. Ethics in the computer field, and specifically the electronic commerce area, are addressed.